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Home / Letters to the Editor / VSB Reminder: Letters May Need Marking As Advertising (access required)

VSB Reminder: Letters May Need Marking As Advertising (access required)

Dear Editor: Your well-intentioned piece on lawyer marketing through the use of first-class letters ("Letters Seize Attention, Generate Interaction," VLW, July 26) may inadvertently cause some lawyers to run afoul of the disciplinary rules on lawyer advertising. For instance, first-class "marketing" letters sent with the intent to promote employment for a fee are governed, in part, by ...

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