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Home / Uncategorized / Dueling Web sites: Surnames the same, domain names… only an “L” apart (access required)

Dueling Web sites: Surnames the same, domain names… only an “L” apart (access required)

Lawyers who have Web sites typically take a tip from Marketing 101: create a domain name that uses your product name. And for a lawyer, that usually involves the attorney’s own personal name. In Northern Virginia, two lawyers with the same surname developed dueling Web sites to market their separate specialties. H. Jay Spiegel, who specializes ...

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