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Home / Opinion Digests / Business Law / ‘SWAP’ Watch Does Not Violate ‘SWATCH’ Mark (access required)

‘SWAP’ Watch Does Not Violate ‘SWATCH’ Mark (access required)

In Swatch AG’s challenge to defendant Beehive Wholesale’s trademark application for its “SWAP” watch bands with interchangeable faces, the 4th Circuit affirms dismissal of Swatch’s claims for federal, state and common law trademark infringement, trademark dilution and unfair competition. Swatch appeals on the ground that the district court’s underlying factual findings – that there is no ...

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