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Home / News Stories / Using your client’s authenticity in mediation (access required)

Using your client’s authenticity in mediation (access required)

It’s relatively easy to recall your tri­al victories when the jury identified with your client. They’re probably some of your best results. How did that happen? On a superficial level, there is a signif­icant body of evidence showing that ju­rors are influenced by a party’s physical characteristics. At least one study found that attractive plaintiffs were awarded ...