Marketing is all about people: it is all about engaging other people in you as a person and as a lawyer. Many lawyers are intimidated by the idea of marketing, but they must overcome that fear because marketing is essential ...Read More »
Having practiced law for many years, and as a coach, professional mentor and consultant for many more, I have concluded that there are 10 challenges that must be overcome, and 10 tactics for success that every practice can implement in ...Read More »
Any customer who wants a rate increase, please raise your hand. I don’t see any hands. Anyone? No one? As you might have guessed, that result is predictable. No customer is going to jump up and down and shout, “Please ...Read More »
The most cost-effective business development strategy for any firm is to expand current services with existing clients. Current clients are already in hand and don’t have to be identified and wooed. They offer great potential for leverage, as new services ...
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Financial fraud should, in theory, never be a concern for a law firm, where ethical considerations must predominate. After all, Rule of Professional Conduct 8.4 states clearly that “[i]t is professional misconduct for a lawyer to … commit a criminal ...Read More »