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Author Archives: BridgeTower Media Newswires

How to become a valuable resource for journalists (access required)

Given the number of attorneys in the United States (some 1.2 mil­lion practicing ones), it seems unlikely that the majority of these lawyers can become trusted re­sources for journalists. Before such a union can materialize, however, there are rules that ...

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Practical, effective social media for lawyers: Virtual reality edition (access required)

There are a number of social me­dia platforms lawyers can use to leverage relationships and, most importantly, build friendships, including Twitter, Facebook, LinkedIn and Snapchat. Let’s take a look at virtual reality. Facebook has announced that it is shipping the ...

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To make it rain, get into the habit — 5 of them (access required)

A successful rainmaker must get out of the comfort zone. Lawyers who embrace new routines and adopt five key marketing habits will see a significant yield from their efforts. Practice these habits until they become second nature; your continued success ...

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19 signs someone is about to quit a job (access required)

Most bosses are caught off guard when facing a mass employee ex­odus, and the same can happen when just one valued employee resigns. “As the boss, it’s important to watch for the symptoms of an impending depar­ture so you can ...

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How you can help a business owner prepare for a divorce (access required)

Here’s a typical scenario: A spouse who owns a business walks into a fam­ily law attorney’s office looking for legal assistance for a divorce. The atmosphere is charged with emotion – mostly anger – and the discussion inevitably works its ...

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Client service is more than pursuit of happiness (access required)

There is a big difference between doing a good job and having hap­py clients. While it’s great to have satisfied customers, it’s more im­portant to do a good job. As human beings, it feels good on a deep level when ...

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To land a company as a client, do your research (access required)

Consider this scenario: You get the meeting you have always wanted with the company’s general counsel, to formally pitch for busi­ness or to attend a special event with her for the first time. What should you do next? Research. The ...

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Law students win for defendant at the 4th Circuit (access required)

After months of preparation, a pair of University of Virginia law students, their professor seated behind them, stood before the 4th U.S. Circuit Court of Appeals and argued against the federal Bureau of Prisons. A decade of a man’s life was on the line. And the law students prevailed against the government.

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Three bad tech habits that your law firm needs to break (access required)

During a lifetime, most people develop less-than-ideal habits that can be detrimental to wellness and maybe even financial health. But when it’s an enterprise or law firm that’s putting those habits into place, it can impact every aspect of operations, ...

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