After announcing rule changes that would have barred lawyers from advertising credentials as specialists, then vacating the new rules a day before their effective date last fall, the Supreme Court of Virginia now has published a new set of lawyer ...Read More »
Struggling to get meetings with prospective clients? Larry Bodine, a legal marketing expert and editor-in-chief of Lawyers.com, said the first thing to do is to throw away some common ideas of marketing. He rejected several traditional methods lawyers use to ...
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Lawyers upset about having to remove board certification credentials from websites and other advertising materials may have prompted the Supreme Court of Virginia to abandon its publicly announced revisions to lawyer advertising rules just two days before they were to ...Read More »
Legal marketers looking to develop a law firm app face a number of hurdles, both technological and financial. But they may be overlooking a valuable, yet cost-effective resource: their firm’s own IT department. It seems like an unusual partnership. Marketers ...Read More »
The Supreme Court of Virginia has rejected proposed reforms in lawyer advertising regulations, refusing to relax requirements for disclaimers on claims about case results and tightening limits on the use of words such as “expert” and “specialist.” With amended advertising rules ...Read More »